Someone makes a sale at a local retail store – using a credit card.

Retail Turnover

WHAT DOES RETAIL TURNOVER MEAN?

Retail Turnover measures the turnover of local retail trade at point of sale. In contrast to the PURCHASING POWER and RETAIL SPENDING, Retail Turnover quantifies the purchases at the consumers’ place of expenditure.

As this refers to the retail turnover available within an area, it does not necessary mean that this reflects the retail spending available within the respective areas. Therefore, showing the retail turnover / money spent on retail of a given area.

Our data is subjected to a strict quality control and constantly updated by means of comprehensive research by our in-house statistical & geographical department. At the administrative level, only municipalities with 10,000 and more inhabitants are listed.

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Example Retail Turnover

Retail Turnover on municipality level for the Czech Republic

Admincode	Name	Population		Retail Turnover
	Municipality/Obce	year average	per mill of country	in Mio. Euro	per mill of country	Euro per capita	Index country = 100
500496	Olomouc	100.291	9,535	347,14	11,222	3.463	117,3
505188	Šternberk	13.709	1,303	30,60	0,989	2.216	75,1
505587	Uničov	11.964	1,137	25,70	0,831	2.127	72,1
505927	Opava	58.294	5,542	217,98	7,047	3.715	125,9
507016	Hlučín	14.216	1,352	28,18	0,911	1.976	66,9
511382	Přerov	46.148	4,387	165,08	5,337	3.566	120,8
513750	Hranice	19.102	1,816	64,92	2,099	3.374	114,3
523704	Šumperk	27.395	2,604	156,91	5,072	5.672	192,2
529303	Benešov	16.406	1,560	119,19	3,853	7.266	246,2
530883	Vlašim	12.036	1,144	50,31	1,626	4.174	141,4
…
Czech Republic		10.518.570	1.000,000	30.932,82	1.000,000	2.941	100,0

Potential Business Applications

Quantify regional sales opportunities / market potentials
Focus on marketing activities locally
Formulate realistic and quantified objectives
Identify unused market potential
Restructure and optimize market and sales areas
Develop expansion strategies
Evaluate areas for strengths and weaknesses
Map marketing campaigns

KEY DIFFERENTIATORS

Globally consistent and comparable data

Strict quality control

Individual consulting and support

Continuous updating

100 % GDPR compliant

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