United States Purchasing Power, Socio-demographics & Area Boundaries
Welcome to United States’s Premier Source of Geodata for PC 5-digit, Counties, County Subdivisions and Block Groups
Discover a comprehensive suite of geodata for United States from our extensive global data offering of sociodemographic and purchasing power data. Elevate your geomarketing, target group analyses, and location studies with our detailed insights. MBI provides accurate area boundaries (vector boundaries, polygons) with detailed, seamless coverage of the following areas: PC 5-digit, Counties, County Subdivisions and Block Groups. Our data’s global consistency and comparability enable you to draw comparisons between United States and any other country worldwide. Additionally, political risk data allows you to develop targeted adaptation strategies to increase your location, logistics, and investment security.
Tailored for professionals in areas such as expansion planning, risk management, portfolio analysis, and statistical research, our data is accessible in all standard GIS formats and Excel. Licensed from MBI, this data ensures you have the robust information needed for strategic decision-making to drive your sales and business forward and maximize ROI.
Data that can currently be licensed from mbi for United States
Each attribute or geographical level can be licensed individually.
Geographic level | ||||
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Area level | Post Code / ZIP Code | Administrative | Administrative | Micro |
Name | PC 5-digit | Counties | County Subdivisions | Block Groups |
Number of areas | 33776 | 3144 | 35498 | 239233 |
Geometry | ||||
Polygons | ||||
Data / Variables | ||||
Population | ||||
Age bands | ||||
Sex / Gender | ||||
Households | ||||
Unemployed | ||||
Purchasing power | ||||
Retail Spending | ||||
Retail Turnover | ||||
Retail Centrality | ||||
Consumer Spending by Product Groups | ||||
Households by Income Quintiles | ||||
Education (country-specific) | ||||
Households by Type (country-specific) | ||||
Marital status (country-specific) | ||||
Consumer Styles | ||||
Daytime Population | ||||
Online-Shopping Affinity | ||||
Socio Bundle Plus | ||||
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Political Risk Data | ||||
---|---|---|---|---|
Regions | SUSAFE Basic | Calculated Trends | Conflict Insights | |
Self-Explaining Political Risk Data | 51 | |||
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Harnessing Geodata in the United States: A Catalyst for Innovation and Efficiency
The United States, with its vast and diverse geography, presents unique opportunities and challenges for businesses and policymakers alike. From the bustling urban centers of New York and Los Angeles to the expansive rural landscapes of the Midwest, understanding the geodata landscape is crucial for effective decision-making in geomarketing, spatial analysis, and expansion planning. MBI’s geodata offerings provide comprehensive insights tailored to the multifaceted nature of the U.S. market.
Geographical Levels and Products
The geodata landscape in the U.S. encompasses a comprehensive suite of products, tailored to various levels of granularity:
- Blockgroups: Most granular data on population, retail spending, households by type, purchasing power, digital boundaries, and more. Ideal for micro-level planning and targeted marketing efforts.
- Counties: A broad range of data products that are crucial for understanding regional characteristics. This includes Daytime Population and Retail Centrality data, which help in analyzing population density and movement patterns. Consumer Styles and Online-Shopping-Affinity data provide insights into consumer behavior, vital for retail planning and marketing strategies. The data also covers Purchasing Power and Retail Turnover, essential for financial and investment planning.
- County Subdivisions: Offers a balance between granularity and coverage, with data supporting local government planning, community development, and service delivery.
- Post Code 5-digit: Enables precise, location-specific analysis, critical for logistics, real estate, and localized marketing strategies.
Country-Specific Insights
The diverse economic activities across the United States mean that geodata applications vary widely by region. In urban areas like New York City or Los Angeles, data on consumer styles and online-shopping affinity are crucial for e-commerce businesses aiming to optimize their marketing strategies. Conversely, in rural regions, data on household income and purchasing power can help retailers and service providers tailor their offerings to meet local needs. For example, a retail chain looking to expand its footprint in the Midwest might use county-level data to identify areas with high retail spending potential but low current retail presence, thereby targeting regions with unmet demand.
Use Case
Consider a national restaurant chain aiming to optimize its delivery routes and expand into new markets. By utilizing MBI’s geodata at the PC 5-digit level, the chain can identify areas with high daytime populations and strong online-shopping affinity, ensuring that new locations are placed where there is both demand and logistical feasibility.
Why Use Geodata from MBI for United States
MBI’s geodata stands out due to its comprehensive coverage and the integration of various data points that provide a holistic view of each geographical level. It helps businesses understand not just the socio-economic makeup but also the spatial distribution of various factors, leading to decisions that drive growth and efficiency. Whether it’s for retail expansion, marketing optimization, or strategic planning, MBI’s geodata is an essential tool for success in the USA’s competitive market.
COUNTRY AVAILABILITY
Europe | North America | South America | Asia | Oceania | Africa
DATA FORMATS
Text file (CSV/TSV) | KML | Access database (MDB) | Excel (xls) | Esri Shapefile (.shp) | Esri Geodatabase (.gdb) | MapInfo (.tab) | MapInfo MIF/MID | more on request
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