New Zealand Purchasing Power, Socio-demographics & Area Boundaries

A Variety of Purchasing Power and Socio-demographic Data for PC 4-digit, Statistical Areas 2 and Meshblocks in New Zealand

Here is an overview of sociodemographic and purchasing power data for New Zealand from our global data offering to bring your geomarketing, target group analyses and location analyses to the next level. Additionally, for New Zealand we also have the following area boundaries (vector boundaries, polygons) available: Seamless and full country coverage of the PC 4-digit, Statistical Areas 2 and Meshblocks. Our globally consistent and comparable data allows you to draw comparisons between New Zealand and any other country in the world.

Each attribute or geographical level can be licensed individually.

New Zealand, celebrated for its stunning natural beauty, Maori heritage, and innovative spirit, stands at the forefront of integrating sustainability and technological advancement into its development agenda. The commitment of national and international businesses to enhance their strategies and capitalize on market opportunities within New Zealand underscores the importance of leveraging detailed geodata. MBI’s geodata for New Zealand is crafted to support these goals, offering essential insights for geomarketing, GIS, expansion planning, spatial analysis, transportation planning, location intelligence analysis, and risk management.

MBI’s geodata for New Zealand is detailed across three significant levels:
• Meshblocks: The most granular level, offering insights into very localized areas, including data on Population, Consumer Styles, Purchasing Power, Daytime Population, and Digital Boundaries. This level is crucial for micro-level planning and development, enabling precise targeting and operational efficiency across diverse landscapes and communities.
• Post Code 4-digit: Reflecting New Zealand’s postal code system, this level is essential for logistics, retail planning, and localized market analysis. It provides additional data including Online Shopping Affinity, and Socio Demographics, facilitating tailored strategies to regional characteristics and optimizing service delivery.
• Statistical Areas: Offering a broader view suitable for regional planning, infrastructure investment, and policy making, with even more Socio-Demographic Factors.

Advantages of our administrative Boundaries

• Worldwide, seamless coverage of postal and administrative boundaries
• The layers are topographically correct and country borders fit seamlessly together without overlaps and gaps
• Data and areas can be easily combined in one layer thanks to a unique key, enabling cross-country analysis
• Constant updates guarantee a current data status
• The vintage compatibility between the MBI boundaries and the MBI Sociodemographic and Purchasing Power data is guaranteed
• Simple update by uniform layout of the layer names
• The higher-level area hierarchies are included with the boundary files
• Digital boundaries are in a vector format to allow visualization in any zoom levels

Smart Combination

The territorial vintages of the worldwide area boundaries are compatible with our globally consistent and comparable socio-economic data. We offer you the best basis for well-founded and data-based decisions. If desired, we can integrate the MBI data directly into our digital boundaries. So, you can load them directly into your system without any additional steps and use them immediately.

Demographics

Purchasing Power

Risk Data

Mobile Trace Data