Australia Purchasing Power, Socio-demographics & Area Boundaries
Welcome to Australia’s Premier Source of Purchasing Power, Socio-demographics & boundaries for PC 4-digit, Local Government Areas and Statistical Areas Level 1
Discover a comprehensive suite of sociodemographic and purchasing power data for Australia from our extensive global data offering. Elevate your geomarketing, target group analyses, and location studies with our detailed insights. We provide accurate area boundaries (vector boundaries, polygons) with detailed, seamless coverage of the following areas: PC 4-digit, Local Government Areas and Statistical Areas Level 1. Our data’s global consistency and comparability enable you to draw comparisons between Australia and any other country worldwide. Additionally, political risk data allows you to develop targeted adaptation strategies to increase your location, logistics and investment security.
Tailored for professionals in location analysis, geomarketing, expansion planning, risk management, portfolio analysis, and statistical research, our data is accessible in all standard GIS formats and Excel. This data ensures you have the robust information needed for strategic decision-making to drive your sales and business forward and maximize ROI.
Data that can currently be licensed for Australia
Each attribute or geographical level can be licensed individually.
| Geographic level | |||
|---|---|---|---|
| Area level | Post Code / ZIP Code | Administrative | Micro |
| Name | PC 4-digit | Local Government Areas | Statistical Areas Level 1 |
| Number of areas | 2639 | 545 | 61795 |
| Geometry | |||
| Polygons | |||
| Data / Variables | |||
| Population | |||
| Age bands | |||
| Sex / Gender | |||
| Households | |||
| Unemployed | |||
| Purchasing power | |||
| Consumer Spending by Product Groups | |||
| Households by Income Quintiles | |||
| Education (country-specific) | |||
| Households by Type (country-specific) | |||
| Marital status (country-specific) | |||
| Consumer Styles | |||
| Daytime Population | |||
| Online-Shopping Affinity | |||
| Socio Bundle Plus | |||
| Risk Data | ||||
|---|---|---|---|---|
| Regions | SUSAFE basic | Calculated Trends | Conflict Insights | |
| Risk data | 9 | |||
Advantages of our administrative Boundaries
- Worldwide, seamless coverage of postal and administrative boundaries
- The layers are topographically correct and country borders fit seamlessly together without overlaps and gaps
- Data and areas can be easily combined in one layer thanks to a unique key, enabling cross-country analysis
- Constant updates guarantee a current data status
- The vintage compatibility between the boundaries and the Sociodemographic and Purchasing Power data is guaranteed
- Simple update by uniform layout of the layer names
- The higher-level area hierarchies are included with the boundary files
- Digital boundaries are in a vector format to allow visualization in any zoom levels
Smart Combination
The territorial vintages of the worldwide area boundaries are compatible with our globally consistent and comparable socio-economic data. We offer you the best basis for well-founded and data-based decisions. If desired, we can integrate the data directly into our digital boundaries. So, you can load them directly into your system without any additional steps and use them immediately.
COUNTRY AVAILABILITY
Europe | North America | South America | Asia | Oceania | Africa
DATA FORMATS
Tab delimited file (TXT) | KML | Access database (MDB) | Excel (xls) | Esri Shapefile (.shp) | Esri Geodatabase (.gdb) | MapInfo (.tab) | MapInfo MIF/MID | more on request
DATALINK API
Easy access to a variety of MBI data
• Datalink Desktop
• Datalink Rest API