Since April 2020 Carina Ziegelmüller and Jessica Hablowetz support our MBI team in Karlsruhe

Our team is continuing to grow… we are pleased to introduce two new team members

At the beginning of the year, MBI was appointed as one of the first HERE distributors to support and grow HERE partners network.
We are glad that we were able to get Carina Ziegelmüller on board to take on the role of Global Senior Partner Manager. As of now, Carina will be part our team to ensure our partners are provided with optimal support and get assistance for their projects.

Carina Ziegelmüller has years of experience in partner sales within the technology & GIS sector and proficient knowledge in products from HERE Technologies, a worldwide leading provider of digital maps and location-based platform services.

After working in Germany, her career path led her to Melbourne, Australia, where she established and expanded the reseller business in the IoT sector as Senior Partner Manager for the APAC region. Furthermore, she focused on the expansion of the Solution partner business in Australia / New Zealand and Southeast Asia.

Continuing her work based out of Singapore, she was responsible for the Southeast Asia region. In this position she expanded the Solution partner business for the entire HERE product portfolio in the public sector as well as the areas of Transport / Logistics and Insurance.   

Due to Carina’s long-time expertise in the industry, our partners can rely on her experience whether it’s HERE Technologies or the MBI data portfolio. Best of both worlds will enable our partners and customers to keep succeeding in this highly competitive market.

With all this going on, we just as happy to welcome Jessica Hablowetz whom joined MBI as Marketing Manager. Jessica experience in social media and graphics design will play a decisive role in our overall content marketing strategy moving forward. She recently graduated from Karlsruhe University of Applied Sciences with a Master of Science degree in International Management. Due to the growing requirements in our Marketing strategy, we are grateful for her support.

We wish our new colleagues well and are looking forward to common challenges.

 

Go to MBI Team…

Michael Bauer International GmbH (MBI) appointed as one of the first HERE Distributors

Karlsruhe – HERE Technologies, a global leader in mapping and location platform services, has signed a distributorship agreement with MBI, one of the largest international data providers with its headquarters in Karlsruhe, Germany. This extends the long-running partnership over the last 10 years between the companies with MBI as one of the fastest growing HERE partners.

Go to the press release and read more…

ONLINE-SHOPPING AFFINITY INDEX

Karlsruhe, March 2nd, 2020:  Michael Bauer International GmbH (MBI) created a new product to analyze the online-shopping activity and affinity of an area.

Online-Shopping Affinity

Over and above the standard MBI data offering of socio-economic data which enabling the identification of areas with high population or purchasing power, the company has developed an additional product, named Online-Shopping Affinity. The Online-Shopping Affinity is an index, which is currently available for over 80 countries. This can be used to identify target groups with a high affinity for online-shopping and is also perfect for the analysis of digital awareness e.g. car sharing, e-mobility and electronics.
The data is currently used in many different business applications: in retail e-commerce to identify target groups for online-shopping, in advertising to identify geofencing areas for online shopping, in logistics to optimize delivery networks and streaming services to access market potential for expansion.

Go to the press release and read more…

MBI est distributeur de HERE

Depuis le 1er janvier 2020, MBI est distributeur de produits HERE.

HERE est leader dans le monde entier dans le domaine de la cartographie et des informations de géolocalisation.

 

GLOBAL DAYTIME POPULATION DENSITY

Karlsruhe, July 26, 2019: MB-International extends its global data offering by Global Daytime Population indicators. Now companies can get information about the size of population that is present in a given area during the day.

Mr. Roberts-York, Managing Director of Michael Bauer International says: “This new indicator for consumer base is significant for planners in retail, insurances, advertising, marketing and site location planning. It gives a better representation of where people are located during an average day.”

Go to the press release and read more…Global Daytime Population

 

Global Updates: Postcode Boundary Maps and Administrative Area Maps

Données-cartographiques-zones postales-limites administratives-limites micro-géographiques

Karlsruhe, June 21, 2019: The latest release 2019 of MB-International’s global area boundaries comes with numerous territorial changes. Especially on the African continent but also in Asia, Europe and North America.

Every year there are several changes at postal and administrative area levels. The new released boundary update now contains all revisions. Companies can use the current data in many different aspects of business applications for example in Geomarketing, Social Media Marketing or Business Intelligence.

Go to the press release and read more…

Michael Bauer International GmbH presents its new authorized partners

CONIAS Risk Intelligence GmbH
casaGeo Data + Services GmbH
WENXT S.A.S, France

Karlsruhe, December 20, 2018: MBIs authorized partners are an integral part of their global strategy and are delighted with the joint success they are achieving. In the last months MBI has signed new partnerships with CONIAS Risk Intelligence GmbH, casaGeo Data + Services GmbH and WENXT S.A.S. This broadens the companies’ existing sales network and expands the use of its geodata portfolio into new business sectors.

Go to the press release and read more…

Data Update Asia 2018

New updates based on the latest statistics in Asia.

MBI just released data updates for 33 Asian countries on various levels: population data, sociodemographic data, purchasing power data and consumer spending by product group with forecast values for 2018.

For further information, please go to our Data offering for Asia…

MBI has been awarded Best Global Geodata Supplier

 

2018 Technology Innovator Awards  – MBI has been awarded Best Global Geodata Supplier – Germany!

The Technology Innovator Awards 2018 celebrate the talented individuals, teams and firms that provide some of the best, and most innovative, products and services in the industry.

With the constant and rapid growth of the technology market, the demands on firms to be innovative in order to adapt and survive, are high. The award recognizes these Technology companies who are on the forefront of innovation to meet the needs of the consumer and stand ahead of the competition.

Go to the supplement and read more…